The American Heart Association is expanding its efforts to save lives through the corporate-driven Heart Walk campaign in Northeast Wisconsin.
Nine out of ten people who suffer an out-of-hospital cardiac arrest die, but cardiopulmonary resuscitation (CPR), especially when done immediately, can double or triple survival rates. That’s why the American Heart Association, celebrating 100 years of life-saving service, will expand its efforts to promote CPR education in Northeast Wisconsin through the Fox Cities Heart Walk campaign.
The Fox Cities Heart Walk will take place on September 28 at the Fox Cities Stadium in Appleton. You can register at NortheastWisconsinHeartWalk.org.
Heart Walk is the Association’s largest community initiative that raises funds to advance life-saving research, increase CPR education and training, and promote equitable health for all. Expanding this life-saving initiative will allow companies in Northeast Wisconsin to become CPR champions.
“Thanks to the widespread reach of Heart Walk, we have a unique opportunity to address a significant issue within our community,” said Sophie Ackerman, Development Director of the American Heart Association. Cardiac arrest can affect anyone at any time, and countless lives in Northeast Wisconsin could be saved if bystanders were confident and prepared to perform CPR. By focusing on fundraising, community education, and corporate engagement, the Heart Walk event aims to improve accessibility to CPR training, enhance bystander preparedness, increase funding for essential research, and ultimately save lives.
“We urge all companies in Northeast Wisconsin to participate in the Heart Walk event and take the first steps towards creating a community of lifesavers. Community preparedness can make a difference between life and death for someone we know and love.”
The annual Heart Walk campaign, implemented in over 220 cities nationwide, mobilizes companies to improve the health and well-being of employees while supporting efforts to combat cardiovascular diseases, the leading cause of death in Northeast Wisconsin. Now, participating companies will not only contribute to the fight against heart disease and stroke but also drive the Nation of Lifesavers movement throughout the organization, the Association’s latest commitment to CPR with the goal of doubling survival rates from cardiac arrest by 2030.
For over sixty years, the American Heart Association has led the way as a global leader in science, education, and CPR training. Through the Nation of Lifesavers initiative, the Association is committed to turning a nation of bystanders into lifesavers. The multi-year initiative supports CPR education, expands AED use, and engages business leaders, politicians, philanthropists, and other members of society to increase the survival chain. The long-term goal is to ensure that, in a cardiac emergency, anyone, anywhere, is prepared and trained to perform CPR.
Businesses interested in participating can contact Sophie Ackerman at Sophie.Ackerman@heart.org. For more information about Fox Cities Heart Walk, visit NortheastWisconsinHeartWalk.org.
The American Heart Association is a relentless force working to achieve a world with longer, healthier lives. Dedicated to ensuring health equity in all communities, the Association funds innovative research, supports public health, and shares resources to save lives. Contact them through heart.org, Facebook, or by calling 1-800-AHA-USA1.
For media inquiries: 214-706-1173
Travis Sloan: 608-957-5781; Travis.Sloan@Heart.org
For public inquiries: 1-800-AHA-USA1 (242-8721)
heart.org and stroke.org